Marketing Manager

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Closing date: 31/01/2025
PQE: Not applicable
Term: Permanent
Working hours: Full-time
Department: Business Development/Marketing
Location: London
The firm

Peters & Peters is a specialist law firm focused on heavyweight disputes and renowned for our work in business crime and civil litigation with an impressive, global client base. Clients come to us in serious situations, where reputation, livelihood and liberty are at risk.

Our work is often very high profile, and our clients include multinational corporations, financial institutions, governments and investors. We are recognised by the legal directories as a leading name in financial and business crime, investigations and civil fraud. We were highly commended at the 2021 Lawyer Awards and more recently have been shortlisted for the Commercial Set of the Year award at the Chambers and Partners UK Awards 2025.

We have a strong commitment to justice, which we express not just in our work for our clients but also in our respect for our people and community. We our pride ourselves on the quality of our people, our friendly, no-nonsense culture and the way we champion diversity and inclusion.

The Marketing and Business Development department is undergoing an exciting phase of evolution and we are now looking to bolster the team with the addition of a new Marketing Manager who can help us deliver our plans for growth.

The department

The Business Development (BD) team currently comprises two individuals who play a leading role in the implemention of Peters & Peters' marketing and business development strategy. Their role comprises all aspects of BD and marketing including communications, PR, general and social media, website design, marketing campaigns and events management. They are also responsible for tracking BD activity and carrying out data analysis on work referral sources.

Other information

The role

The Marketing Manager will report to the Head of Marketing and Business Development and will play a leading role in the development and implementation of an ambitious marketing and business development plan in line with our business development strategy. Responsibilities of this role will include:

  • Develop and execute comprehensive and multi-channel marketing campaigns, from inception through project planning to delivery, measurement and evaluation.
  • Deploy and develop our marketing technology including our CRM (InterAction), events software (Vuture) and website (WordPress) among others.
  • Some copy-editing including writing, reviewing and editing content for various marketing channels, ensuring consistency with the firm's tone of voice.
  • Collaborate with members of the marketing team and wider firm to develop a range of marketing initiatives in line with our business development strategy.
  • Take a lead on the management of the firms’ social media channels.
  • Briefing and managing external agencies to produce high quality creative campaigns that ensure the application of our brand guidelines and delivery of projects to deadline.
  • Coordinate articles from across the firm ensuring that they are promoted in a timely way.
  • Over-see legal directories and awards submissions.
  • Set up and provide regular reporting on the performance of campaigns, social media, website, and other channels.
  • Advise Partners and Associates on the best approach to achieve their business and marketing objectives. Create strategic marketing and campaign plans and manage through to completion.
  • Promote the capabilities and skills of the Marketing and Business Development team internally to raise awareness and provide support to the wider firm.
  • Develop and manage in-house marketing training and inductions.

The person

You should have some, but not necessarily all the following skills and experience:

  • Minimum of 4 years’ experience, with a good track record in a marketing or business development role.
  • Experience of working in a law firm or financial / professional service organisations.
  • Proven track record of managing successful marketing campaigns from conception to implementation and measurement.
  • CIM qualified (or equivalent), studying towards CIM, or willing to work towards qualification.
  • Experience of CMS and CRM systems, social media platforms, email marketing tools, and marketing analytics systems.
  • Experience in planning, managing and optimising digital/social media.
  • Experience in planning, managing and delivering online and in-person events.
  • Effective interpersonal skills and the ability to interact with people at all levels.
  • Well-developed organisational and confident communication skills.
  • Excellent copywriting, proofreading, and editing skills.
  • Pragmatic, self-motivated, flexible and able to work both in a team and individually as required.
  • High professional standards.
  • Exceptional verbal and written communications skills.
  • Strong attention to detail.
  • Excellent IT skills, including proficiency in MS Office.

 

Additional information

The salary is dependent on experience, and we offer a range of benefits including 25 days annual leave (plus a day off over Christmas and for your birthday and the option to buy or sell up to 3 days per year); pension; income protection; life assurance; private health insurance; long service awards; health screening; a wellbeing allowance and an employee assistance programme.

Peters & Peters is also committed to diversity and inclusion. Should you require any reasonable adjustments to assist you during the recruitment process please let us know.